The Seven Principles of Effective Marketing
Most companies and organizations would agree that marketing is important. Unfortunately, that agreement is usually followed up with, “but it’s not an urgent need right now” or “we’ve tried a few things, but none seem to work.”
Effective marketing is all about
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Do You Have A “Mitsubishi Conference Room?”
I try to read a lot of business books and articles, and I listen to a lot of books on CD. Sometimes I am inspired by an entire book and a revolutionary concept it may propose. Other times, I take a single idea from a book that I can fold into my daily life.
I have attempted to bring some of these new ideas from my reading and share it with my team. On more than one occasion I have been met with bewildered and slightly concerned looks that seem to say…
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The Five Love Languages of Creatives
What drives us? What makes us tick? Everyone within the design industry from art directors, to developers, to artists, and even project managers can be considered creatives. So there is no wonder we sometimes have our creative differences.
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